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That’s why understanding the specific audience being targeted is more crucial now than ever before, and understanding where the specific audience is located takes insights one step further for [...]

According to Atomik Research’s online survey of 2,004 adults, a majority of Gen Z and millennials spend more money on clothes during the summer than during

Dogs and cats who live with millennial human beings are in luck because according to findings from an online survey of 2,004 American adults conducted

Atomik Research conducted a survey to determine the state of the American full-time worker to find out about their overall well-being and what could

Spring brings with it multiple opportunities for gift giving, particularly for Mother’s/Father’s Day and high school/college graduations. At Atomik Research

Prior to joining 4media group 2 ½ years ago, I’d worked at some large corporations. While at Walmart, Michaels, and Kodak, I was a digital marketer

March is here: that time of year when many take advantage of spring break for family trips or to spend time with friends. Whether you're seeking to escape

Ads centered around women and their body image are hardly new, but the last year has seen a surprising rise in A-list male beauty brands. At Atomik

End-of-year lists come in all shapes and sizes: best movies and songs, can’t-miss vacation destinations, top trends… but we rarely see personal bests.

At Atomik Research, sometimes we like to have some fun. After all, not all research can or should be for stats on the state of the world, right?! As important as facts are − and of course they [...]